Health Informatics News

Carrot was founded by Dr. Utley who is an inventor on more than 65 issued U.S. patents. The company aims to engage and empower individuals to cease smoking and to this end mobile technology and behavioural science is used alongside clinical expertise in their Pivot approach. A recent partnership announcement with RedBrick Health (a company 
similarly looking to improve health within organisations using behaviour design, health and technology awareness, data analytics and consumer engagement) described Carrot's potential to help employers avoid the excess healthcare costs and lost productivity associated with smoking.
 
The Pivot system is described in this announcement as attaining enrolment rates that are "several times" the national average for employer-delivered cessation programs. The program involves an FDA-cleared carbon monoxide breath sensor system, smartphone app, human coaching, and a particular approach to behavioural science with the process starting not with smoking cessation but with learning. Altogether constituting a methodology viewed as quite different to that of phone or classroom -based programs.  
 
RedBrick CEO Dan Ryan concluded that “Pivot represents a completely new and innovative solution for smokers that we’re excited to offer our clients.”    

Carrot defines six stages of smoking cessation with Pivot, each with a it's own duration or duration range. To start there is explore (to increase awareness), followed by build (to motivate and prepare), mobilize (to commit to the process), quit (or quit attempt, approaching quitting as a skill), secure (coping with challenges) and finally sustain. 
 
New funding to the extent of $25 million has involved JJDC, New York Life Ventures and current investors Khosla Ventures, Marc Benioff, Carrot founder David S. Utley, M.D., and R7 Partners according to October's announcement where note is also made that estimated cost (by the WHO) of smoking in terms of in healthcare costs and lost productivity is $1.4 trillion.

Carrot’s mission, as described here is "to save millions of lives by delivering a smoking cessation solution that can scale to the 40 million people in the U.S.—and 1 billion globally—who smoke".  

Tim Del Bello, Director of Investments at New York Life Ventures commented here that “Carrot is a strong example of those companies that are driving exciting innovations at the intersection of digital health and life insurance,” and “These technologies have the potential to play a meaningful role in the future of the life insurance industry.”
E-mail me when people leave their comments –

You need to be a member of Health Informatics Forum to add comments!

Join Health Informatics Forum

e-Seminar

Usability Testing in Healthcare

Dr Chris Paton
BMBS BMedSci, MBA, FACHI, FFCI

This e-Seminar will cover how to conduct usability tests for healthcare applications.

Details:
• We will be using GoToTraining.
• You can join our session by using a Mac, PC or an iOS device.

Thurs, Jan 10, 2018

7:00 PM - 8:00 PM GMT

REGISTER NOW

 

Latest Activity

Evan Schmidt is now a member of Health Informatics Forum
3 hours ago
Sulaiman Badamasi updated their profile photo
16 hours ago
Sulaiman Badamasi updated their profile
16 hours ago
Sulaiman Badamasi posted a discussion
Hi Everyone,Is there any university in Africa that offers PhD in Health Informatics please? Thank you
16 hours ago
Martina Baum updated their profile
23 hours ago
Steven Roman, Kelli Castro, Elsy Coulb and 4 more joined Health Informatics Forum
Friday
Kushal Tatampudi is now a member of Health Informatics Forum
Thursday
PRACHOD KRISHNAN replied to Neethi Suresh's discussion Health informatics from George Brown College Canada
"Hello Dr, did you join the program? Im Dr.Prachod from India. Even i wish to move my career into HIM. Please let me know if you step forward so that i can follow."
Thursday
PRACHOD KRISHNAN posted a discussion
Dear all, Im a dental specialist, working in a hospital in India. Im so excited to change my career into Health Information Management, as I have heard my medical background can be helpful. But Im doubtful about the job prospects for HIM if I do a p…
Thursday
Kushal Tatampudi updated their profile
Wednesday
PRACHOD KRISHNAN is now a member of Health Informatics Forum
Wednesday
Deidre Bengtsson is now a member of Health Informatics Forum
Jan 16
Emily Edwards, Mairelis Fernandez, Mary Hopewell and 4 more joined Health Informatics Forum
Jan 15
Natalya Green, Blair Monnett and Giovanna joined Health Informatics Forum
Jan 14
Courtney Howell, Alaina Fraunfelder and Amanuel joined Health Informatics Forum
Jan 12
Reagan Bock, KRISTIE A, K C and 1 more joined Health Informatics Forum
Jan 11
More…